This article is subscriber-only content. To get access to this and the rest of, subscribe or sign in.

Thanks for reading! To enjoy this article and more, please subscribe or sign in.

Unlimited Digital Access

$1.99 for 1 month

Subscribe with Google

$1.99 for 1 month

Let Google manage your subscription and billing.

By subscribing, you are agreeing to the's Terms of Service and Privacy Policy.
No thanks, go back

Are you a subscriber and unable to read this article? You may need to upgrade. Click here to go to your account and learn more.

Miami Stories

The day she became more famous than Bono while walking down Lincoln Road

“This is Jeff Goldblum.”

I responded, “Sure,” and then hung up.

The telephone at Area Stage Company (ASC) rang again and the person on the other end said, “Please don’t hang up. This really is Jeff Goldblum and I’d like to speak with the owners of the theater. I don’t remember their names but . . .”

I jumped in and with some skepticism in my voice said, “Okay? Why are you calling?”

The caller relayed how he was at his gym in Los Angeles and had asked if anyone knew a good theater company in Miami.

“I need some help with this movie I’m doing, and immediately three people said, ‘Area Stage Company,”’ he said.

When I shared our names with him, he continued in the breathy pauses Jeff is known for, “Yes, yes, right. They said ask for John or Maria. I remember thinking it was Biblical.”

It was indeed Jeff Goldblum, the actor, then famous for his roles in “Jurassic Park” andIndependence Day.” The year was 1997 and my husband, John Rodaz, and I had been running our theater company from its original location on Lincoln Road for close to 10 years. It had earned a reputation for presenting a fresh mix of contemporary plays and original works.

We met with Jeff at his hotel suite on Ocean Drive and helped him with the script of “Holy Man”— everything from helping to craft the character to learning his lines.

Actor and musician Jeff Goldblum performs with the Mildred Snitzer Orchestra on the final day of Glastonbury Festival at Worthy Farm, Somerset, England, Sunday, June 30, 2019. Joel C Ryan Joel C Ryan/Invision/AP

Not long after that, we got to work with the legendary rock band U2 on a video production project. At one point during our meeting, lead singer Bono suggested we go get something to eat. As we ventured out the front door of the theater, the band hadn’t expected to walk out onto a vibrant outdoor mall lined with cafes. They had used the service road to sneak into the theater.

What was supposed to be a secret visit from U2 was now news all along Lincoln Road and everyone wanted me to bring U2 to their establishment. Here I was, walking down the street next to Bono, and from every restaurant people would wave and shout, “Maria! Maria!”

Bono turned to me and said, “Oh, wow, you’re really famous!”

That story always brings a smile to my face. That day, I was more famous than Bono.


Those are just a couple of the many unexpected and memorable moments I have had since moving to Miami from Ecuador 30 years ago. But there is none more memorable, or life-changing, than my walk along Lincoln Road on Sept. 7, 1989. That was the day I stumbled upon the theater that housed Area Stage Company and was greeted by John Rodaz, its founder and artistic director.

It was the night of his theater company’s first preview. I walked into the ASC theater that night and never left. From that day forward we have been together, as if by design. After learning that I had danced with a professional company and worked in production for years, John hired me to work as the theater’s managing director.

As we worked alongside one another, we started getting to know each other. We realized we had crossed paths for years. We had both lived in New York City at the same time, been to the same shows and concerts on the same nights and had never met until that fateful day on Lincoln Road.

Two years later, John and I were married on the anniversary of our first meeting and Area Stage’s first opening night.

In those early years in the 1990s, Lincoln Road was all mom-and-pop shops, hole-in-the-wall eats and home to a community of local artists. Sculptors, photographers, actors, dancers, painters and the like — we all lived on the Road. It was very bohemian — like a tropical Art Deco-clad Montmartre.

We were all drawn to Lincoln Road because we could rent storefronts cheaply and the network of artists was a constant source of inspiration. As the local theater, we shared the neighborhood with the South Florida Arts Center, the Miami City Ballet and The New World Symphony.

The local debate throughout the ‘90s was whether or not to keep Lincoln Road a welcoming haven for artists. We had a great group of people supporting us back then, including former Miami Beach Mayor Neisen Kasdin, Commissioner Nancy Liebman and Mitchell Kaplan of Books & Books, who was on our first board of directors.

We were blissfully unaware of the politics behind it all. John and I were just two theater addicts working on our craft. Despite not having a press agent, we collected boxes full of news clippings on our company and productions. We built our reputation organically. We were unconventional, and I think we’ve retained a little bit of that spirit to this day.

This September, both Area Stage Company and John and I will celebrate our 30th anniversary. John and I have kept our passion for theater fresh by remaining true to ourselves as artists.

I am forever grateful to this city for uniting me with the greatest passions of my life, 30 years of creating alongside my incredibly talented husband, John. It has been the most amazing love affair.

Local news has never been more important

Subscribe for unlimited digital access to the news that matters to your community.

Copyright Commenting Policy Privacy Policy Terms of Service